Necessity is the Mother of Brand Invention
“Necessity is the mother of invention.” That expression is as true today as it was when Plato first wrote it, circa 450 BC.
Here is...
Twist Your Brand – Grow Your Business. Branding with Julie Cottineau
TWIST Your Brand - Grow Your Business from Julie Cottineau on Vimeo.
BrandTwist and BrandSchoolOnline.com Founder & CEO, former VP of Brand for Richard Branson's Virgin, author...
A Great Brand is a Story Well Told
One Woman Wines.
I knew there was something different and special about this brand the moment I saw the sign from the Highway.
I was biking...
Love YOUR Brand
I officially declare February the month to LOVE YOUR BRAND!
Taking care of YOUR brand helps you do a better job for your clients....
Little Touches of Brand
This is the purple coffee pot in my new BrandTwist office.
A little bit of branding that helps me get in the BrandTwist mood while drinking my...
4 Unconventional Ways to Build Buzz Around Your Brand
With everyone sharing, tweeting and updating as much as they can, how can your business stand out? How can you draw your customer in...
Phonebooth With a Poetic Twist
Telephone booths have become old school relics of the past, until Elizabeth Hellstern took one and added a poetic TWIST to create Telepoem, an experiential...
Sneezing on the Go with a Twist
“Keep your eyes on the road and your hands on the wheel” - good advice for drivers, but when you’ve got kids in the...
Why Every Touch Point Matters in Your Brand
One of the things I love about BrandTwist Brand Safaris is we get to experience first hand many different touch points and then TWIST...
The Ying and Yang of Powerful Brand Stories – Free Webinar...
Finding the balance between your business' visual and verbal communication is essential to presenting a solid brand identity and building consumer comfort and loyalty....