Brand Naming

This post is part of our series, “Thirteen Tips For Stronger Branding.” See the rest of the series HERE. TIP # 10: HONE YOUR ELEVATOR PITCH  No...

I officially declare February the month to LOVE YOUR BRAND! Taking care of YOUR brand helps you do a better job for your clients....

Last week we talked about the importance of Transcending the Ordinary, the issue is though that it can’t end with one idea or one-touch...

I recently came across this new Blonde coffee variety from Starbucks and I think it’s a great example of a name that’s descriptive without...

Valentine’s Day has just passed. Searching to find a sweet little something to give as a gift online became a bit of a chore,...

This is a guest post submitted by Sarah Levy of Merchant Express. Visit the Merchant Express Resource Center for more great small business resources. What’s in a name? When...

First there was the Kindle e-book from Amazon. Last week Barnes and Noble launched their own version, the Nook. It’s billed as “The World’s Most Advanced...

What is a Hybrid Mom? Hybrid Mom is a magazine I learned about at last week's Women's Conference. How do you know if this magazine is...

Winter can be a tough time to get creative During the winter you can really start to feel cooped up. (Most West Coasters need not...

There's not a lot new about online dating. Or is there? HowAboutWe added a fresh, unexpected twist to their dating service by coming at things...