Jai Ho!
In case you missed the academy awards in January, Slum Dog Millionaire swept the little golden guys including an Oscar for best song with...
The Re-branding of Michael Jackson
Michael Jackson's musical legacy is hard to argue with.But it's his personal brand that fascinates me.What's going on here?The events of this past week...
Kennedy- The Brand
I'm too young to have experienced the assassination of JFK.
But I did grow up in Boston and the Kennedy clan has always held a...
Does Bad Behavior = Bad Brands?
Wow, between the shenanigans of Kanye and Serena this has been quite a week!
Has their bad behavior done permanent damage to their brands?
Or is...
Patrick Swayze – The Brand
Patrick Swayze was one of the first actor's to offer a new brand of masculinity.
Tough but tender.
Not the ruggedness of Clint Eastwood.
Or the brooding...