Taking it to the Streets
I love New York.A few days ago I was walking in Soho down Broadway during lunch. The streets were packed with shoppers, and tourists...
What Your Holiday Card Says About Your Brand
'Ti's the season to send tidings of comfort and joy.
Many companies engage in the practice of sending holiday greetings (print or increasingly emails) to...
5 Brand Trends for 2013
I don't have a crystal ball, but that doesn't stop me from having some opinions about what the year to come has in store. Check...
A Travel Tuck-in Twist for Kids
It's never easy traveling with kids and as more people are living mobile lives, traveling with kids for business or for pleasure is becoming...
New Twist on Food Delivery
Food delivery is not a new concept. Internet based delivery services such as Grubhub and Seamless have even taken food delivery a step further...
“You Know Everybody! A Career Girl’s Guide to Building a Network...
I'm thrilled to be featured in Marcy Twete's new book, You Know Everybody! A Career Girl's Guide to Building a Network That Works. Each week this summer...
The Need for Human Contact
In this digitally connected world, we can sometimes forget the importance of real human contact.Two things brought this home to me this week.The first...
Tell Me a Story
I believe that a great brand is a story well told. You've probably noticed that people love to tell stories about brands that have...
Twipple: Using Twitter to Ripple Human Kindness
I recently discovered twipple, a movement that uses Twitter to spread and encourage random acts of kindness.
Here's a short video about twipple featuring Cunning Creative...
Walk Your Talk by Living Your Brand Promise Every Day
Last week we talked about the importance of Transcending the Ordinary, the issue is though that it can’t end with one idea or one-touch...