Breaking Up (Shouldn’t Be) Hard to Do
A friend of mine is trying to get out of a relationship, and it’s proving quite difficult.In this case the relationship is with her...
How Uniforms Influence Employees and Their Company Brand
In this entry, How Uniforms Influence Employees and Their Company Brand, Jennifer Busch, explains how uniforms play an important role in not only influencing customer...
Walk Your Talk by Living Your Brand Promise Every Day
Last week we talked about the importance of Transcending the Ordinary, the issue is though that it can’t end with one idea or one-touch...
A Travel Tuck-in Twist for Kids
It's never easy traveling with kids and as more people are living mobile lives, traveling with kids for business or for pleasure is becoming...
Dutch Bros. Coffee: Brewers of Brand Personality
The Dutch Bros. brand has built a solid and enthusiastic customer base and gives takeaways that any business can start using to build up...
The Most Important Person in Your Company?
Who is the most important person in your company?
Hint: It’s not the CEO, the CFO or even the CMO.
It’s the receptionist.
Come again? You heard...
You Tube & Customer Service
There's been lots of talk about social media and the power of a disgruntled few who can get their message out to to the...
What Your Holiday Card Says About Your Brand
'Ti's the season to send tidings of comfort and joy.
Many companies engage in the practice of sending holiday greetings (print or increasingly emails) to...
Branding vs. Advertising: Know the Difference to Grow
A common marketing gap is the failure to understand the difference between branding and advertising. In this guest post Chris Garrett illustrates how knowing the...
Twipple: Using Twitter to Ripple Human Kindness
I recently discovered twipple, a movement that uses Twitter to spread and encourage random acts of kindness.
Here's a short video about twipple featuring Cunning Creative...