Sweeten Your Brand’s Impact with a Meaningful Cause
Can a product brand have a higher purpose and not seem like it's just jumping on the "cause" band wagon? Well, we believe that...
One of a Kind Gifts, On Demand
Here's an interesting article in the New York Times: On the Web, Workshops That Help Shoppers Create One-of-a-Kind Gifts.
Sites like Zazzle.com, Blurb.com and Blue...
Heels with an Adaptable TWIST
Transitioning from daytime casual to nighttime dress often means carting around a second pair of shoes or leaving and extra pair at the office...
Fundraising With an Interactive Twist
Charities have to constantly ask people to take time out of their routine, reach into their pockets, phone in, mail in, or go on line...
A TWIST For The Perfect Fit
With the onslaught of cheap, disposable clothing in the U.S. and busy, demanding lifestyles fewer and fewer people are investing time or money in...
A Tracking Twist to Keep Tabs on Luggage
Lost or stolen luggage is a common problem that plagues thousands of travelers all over the world. Finally, Smart-Unit has TWISTED ordinary luggage with...
The THINX Revolutionary Twist on Women’s Underwear
Miki Agrawal not only wants to change how the world thinks about women’s periods, but she wants to liberate women from the constraints of...
Teaching the Twist – Quick Twist Video #11
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Branding is something you do every day, every minute to connect with your audience...
Think Inside the Box for Better Branding
Birchbox was built on a single observation: It’s difficult for many people (like new parents) to get out and into stores to sample new products....
Location, Location, Location
One of our recent Facebook posts featured the Gladstone Hotel in Toronto, Canada. Our attention was drawn to this independent hotel because of how...