A Twist That Keeps Up With Kids

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Kids grow and they out grow their shoes. Efforts to keep children equipped with proper-fitting shoes is especially challenging in impoverished nations where hundreds...

Viora: Twisting the Coffee Mug for a Better Sipping Experience

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If you thought there wasn’t any more room in the coffee industry for another innovation, think again. Meet Viora. Viora was developed when the founders...

The 4 Most Important Questions Your Brand Must Answer

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Critical to the development of a strong brand is the ability to powerfully and concisely answer the following four simple, but critical questions. Ask yourself whether...

3 Signs Your Brand Has the Blues – And How To...

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Could your brand have seasonal mood disorder? It’s possible. Many of us find it challenging to stay motivated - and it can be particularly...

A Cool Drink with a Warm Twist

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Identify a problem; TWIST up an innovative solution. Any tailgating fan has faced the dilemma of needing to keep their hands warm while holding...

Use Your Brand to Say “No”

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What are the most difficult words to say? For some of you it might be the anxiety-producing 3 words "I Love You"... But for most...

Finding My Twist – Quick Twist Video #1

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  . . . . . . . . . . .  When is the right time to start your own business? BrandTwist and Brand School...

Put Your Brand on the Sunny Side of the Street

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The weather. Everyone likes to talk about it and there seems to be an endless supply of breaking weather news with TV and online...

Twisting With Your Ex

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What do you get when you take an online dating site and TWIST it with Mercedes Benz Certified Pre-Owned vehicles?  People who would love...

Student Entrepreneurs: Taking Over the World

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On Friday I posted a QuickTwist asking whether there is an Entrepreneurial Gene. Thanks for all the responses. The majority argued that there is...