Lather, Rinse, Repeat

Why is it that many of us get our best ideas in the shower?Often in the morning, in my semi-wakeful state I get into...

Valentine’s Day Twists for all 5 Senses

Valentine's Day is a day to show appreciation for those we love. Sharing your love by appealing directly to the 5 senses adds a...

Small Business Advocate Jim Blasingame Twists with Julie Cottineau

Julie was interviewed by Jim Blasingame, The Small Business Advocate,  about branding for the small business owner, finding your unique TWIST to make your...

Lessons That I Learned From Virgin

To see more of our articles for  Women Business Owners Today (WBOT) click HERE. So excited to be on the cover of Women Business Owners Today e-zine! This...

A Museum With a Take Me Home TWIST

What’s the cardinal rule at any museum? Don’t touch the artwork! Now the Jewish Museum's "Take Me (I'm Yours) exhibit TWISTS this convention by engaging visitors as...

Sweeten Your Brand’s Impact with a Meaningful Cause

Can a product brand have a higher purpose and not seem like it's just jumping on the "cause" band wagon? Well, we believe that...

Steal This Chair, Please…The Results.

A few weeks ago I wrote Steal this Chair, Please about an experiment by Blu Dot design and their agency Mono to see if...

Branding Lessons From Summer Camp

To see more of our articles for  Women Business Owners Today (WBOT) click HERE. There is something magical about summer. Splashing in the lake during the...

Happy Holidays!

Taking a little break. Be back soon. Wishing everyone peace, joy, happiness and lots of inspiration for 2010! Best, Julie

Elf on the Shelf

Have you heard about this newest Christmas sensation and budding tradition?  It's called Elf on the Shelf. I think it's been around a few years, it...