Sweeten Your Brand’s Impact with a Meaningful Cause
Can a product brand have a higher purpose and not seem like it's just jumping on the "cause" band wagon? Well, we believe that...
A Museum With a Take Me Home TWIST
What’s the cardinal rule at any museum? Don’t touch the artwork! Now the Jewish Museum's "Take Me (I'm Yours) exhibit TWISTS this convention by engaging visitors as...
TWISTING to Help Causes Succeed on Selfish Giving Podcast
BrandTwist Founder & CEO, Founderj of BrandSchoolOnline.com and author to "TWIST: How Fresh Perspectives Build Breakthrough Brands" is the featured guest on CauseTalk Radio,...
CNN’s Passion to Portfolio with BrandTwist’s Julie Cottineau
So excited and grateful that CNN International has covered BrandTwist in this Passion to Portfolio piece. Comments and inquiries from around the world have...
A Great Brand is a Story Well Told
One Woman Wines.
I knew there was something different and special about this brand the moment I saw the sign from the Highway.
I was biking...
Hone Your Elevator Pitch
This post is part of our series, “Thirteen Tips For Stronger Branding.” See the rest of the series HERE.
TIP # 10: HONE YOUR ELEVATOR PITCH
No...
See Clearer With a Twist
Martin Luther King, Jr. said, "Life's most persistent and urgent question is, 'What are you doing for others?'”
Today, technology is radically changing how we...
Branding Lessons from Beyonce
It takes more than a catchy logo, flashy colors and a little bit of “shake your hips” and “show some leg” to create a...
Add a Fresh Twist
This post is part of our series, “Thirteen Tips For Stronger Branding.” See the rest of the series HERE.
TIP #12: INNOVATE NEW BRAND IDEAS BY ADDING A FRESH TWIST
Fresh ideas...
Valentine Twists For Him and Her
Expressing love can take many forms, but there's something intimate and long-lasting about putting your passion for your Valentine into words. Here are our...