Branding Lessons from Beyonce
It takes more than a catchy logo, flashy colors and a little bit of “shake your hips” and “show some leg” to create a...
QuickBite
“Fail Harder.”
- Weiden and Kennedy, Portland
This was originally posted on the terrific Swiss Miss blog.
I love this expression. I believe there is no innovation...
3 Signs Your Brand Has the Blues – And How To...
Could your brand have seasonal mood disorder? It’s possible. Many of us find it challenging to stay motivated - and it can be particularly...
An Airport TWIST Makes Wait Time More Fun
Today's traveler spends increasingly longer time waiting at airports. To address this, many airports offer more conveniences than ever before from health clinics, beauty...
Is Domino’s the “New Coke”?
Many of you probably remember the Domino's fiasco of last April when two employees made a rogue video pretending to put disgusting things in the...
The Pocket Dial: An iPhone and Fashion Twist
Love your phone, but don't know where to put it when you're dressed for a nice evening out? Women can stash their phones in...
A Tracking Twist to Keep Tabs on Luggage
Lost or stolen luggage is a common problem that plagues thousands of travelers all over the world. Finally, Smart-Unit has TWISTED ordinary luggage with...
Branding: An Entrepreneur’s Secret Weapon, smallbizdaily
Recently I had the pleasure of being interviewed about entrepreneurship and business branding by author, columnist and online talk show host Jane Applegate for her column...
Divine Disasters
To this day, the one movie that scares me more than any other I have ever seen is Jaws.
The underwater shots of the dangling...
Toys With A Life Saving Twist
Organ donation can be an uncomfortable topic and for some countries, like Japan, it is a particularly sensitive area and rarely discussed. This gap...