Necessity is the Mother of Brand Invention
“Necessity is the mother of invention.” That expression is as true today as it was when Plato first wrote it, circa 450 BC.
Here is...
Branding Lessons from Beyonce
It takes more than a catchy logo, flashy colors and a little bit of “shake your hips” and “show some leg” to create a...
Twist Your Clutter Into Cash
They say that a picture is worth a thousand words, or maybe in this case - a thousand dollars? Founded by Agustin Gomez in...
3 Alarm Bells: It’s Time To Make Your Hobby Your Business
How do you know when it's time to stand out of your own way, dive in and become an entrepreneur to start your own...
Branding: An Entrepreneur’s Secret Weapon, smallbizdaily
Recently I had the pleasure of being interviewed about entrepreneurship and business branding by author, columnist and online talk show host Jane Applegate for her column...
Fear of the Idea
Does this ever happen to you?
You (or someone in your organization) comes up with a new idea, and after an initial stage of euphoria...
Want to Get Promoted? Try to Get Fired
Stuck in an innovation rut? Here’s a technique that will help get those creative juices flowing again.
Give yourself this task: “What idea could I come up...
QuickBite
"God, I’m 51 years old and I spent 30 years of my life doing things I didn’t want to do. The things you do...
A Tracking Twist to Keep Tabs on Luggage
Lost or stolen luggage is a common problem that plagues thousands of travelers all over the world. Finally, Smart-Unit has TWISTED ordinary luggage with...
Baby Bottles, Bluetooth and Busy Parents
We are living in a "hands free" world. With the invention of Bluetooth technology we are able to operate just about everything without having...