Jewelry with an Alarming TWIST

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Yasmine Mustafa followed her dream to take a solo, six-month trek across South America. Throughout her journey she heard story after story from women...

Is it Too Late for Toyota?

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This article in Today's New York Times about Toyota's slow response to a deadly problem literally made me sick to my stomach. The terror that...

3 Signs Your Brand Has the Blues – And How To...

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Could your brand have seasonal mood disorder? It’s possible. Many of us find it challenging to stay motivated - and it can be particularly...

A To-Do List For Uncertain Times

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Day one today of the World Business Forum #WBF10 kicked off with a bang with Jim Collins, author of Good to Great. Unlike recent past years...

Baby Bottles, Bluetooth and Busy Parents

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We are living in a "hands free" world. With the invention of Bluetooth technology we are able to operate just about everything without having...

The Power of “I Don’t Know”

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First up on Day 2 of World Business Forum, Steven Levitt economist and author of Freakonomics (a best selling book and now a motion picture). Interesting,...

Top 5 Creativity “Rut Busters”

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What do you do when the well runs dry? I mean the creativity spring, the idea river, the fountain of wit… Maybe you are one of...

Brand Twisting on Creative Warriors Podcast

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Julie Cottineau, BrandTwist and Brand School Online founder, former VP of Brand for Virgin, and author of "TWIST: How Fresh Perspectives Build Breakthrough Brands", shares...

Is Domino’s the “New Coke”?

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Many of you probably remember the Domino's fiasco of last April when two employees made a rogue video pretending to put disgusting things in the...

An Airport TWIST Makes Wait Time More Fun

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Today's traveler spends increasingly longer time waiting at airports. To address this, many airports offer more conveniences than ever before from health clinics, beauty...