“You Know Everybody! A Career Girl’s Guide to Building a Network...
I'm thrilled to be featured in Marcy Twete's new book, You Know Everybody! A Career Girl's Guide to Building a Network That Works. Each week this summer...
The Brand of YOU
"I'M NOT A BUSINESSMAN/I'M A BUSINESS, MAN!" - Jay-Z
Jay-Z got it right. That's what personal branding is all about. It's not only your commercial brand that...
Getting Back to Basics for Your Business: The ABCs of Branding
Today’s business environment, fueled by continued innovation and advances in technology - is constantly changing and evolving. But the more things change, the more...
TWIST Your Elevator Pitch to Stand Out
I finally established my full-time career coaching practice but my “elevator pitch” was far from stellar. There were dozens of other coaches saturating the...
Announcing: Brand School Summer Session
Looking forward to summer? As you plan your fun in the sun, make sure to make some plans for your Brand too. Take advantage...
3 Tips for A More Profitable Personal Brand
In case you missed it, I recently had the opportunity to talk TWIST on Paul Feiner’s weekly show on WVOX Radio. We had a...
So You Want To Work In Branding. Here’s My Advice…
This post, So You Want to Work in Branding. Here's My Advice… is the first in our series providing insight and action steps for...
The One Simple Thing You Can Do To Get 10x More...
Did you know that when people Google your name, LinkedIn is one of the highest ranked sites? Do you want to know you how you...
Spoil Your Brand (and Your Sweetheart) This Valentine’s Day
You spend so much time and energy doting on your clients—but what about your business? Believe it or not, giving your own brand regular...
3 Keys to Branding Your Website
This entry, 3 Keys to Branding Your Website, from Jennifer Smith, gives tips on branding your website to entice visitors to explore further. This is another...