A Twist on Personal Security

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Arriving safely at your destination is always the top priority whether traveling a long distance or walking around the block. But along the way...

A New Twist to Solve the Old Problem of Wet, Ruined...

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Solving a personal problem can lead to powerful innovation. Tired of winter snow and slush ruining your boots?  Cassandra Droogan, Founder & President, PYSIS...

New Twists on Playing With Your Pets

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There are many times when we have to leave our beloved pets home alone, bored and often anxious. We love our pets and want...

A Twist on What to Wear

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Busy, trend-conscious women often have no time to go out and browse the shops to keep their wardrobes current and in style. Clothing exchange...

The Pocket Dial: An iPhone and Fashion Twist

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Love your phone, but don't know where to put it when you're dressed for a nice evening out? Women can stash their phones in...

Performance Wear with a Laid Back TWIST

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Everyone knows how important exercising is to living a healthy lifestyle- but honestly many of us would rather sit on the couch with a...

The THINX Revolutionary Twist on Women’s Underwear

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Miki Agrawal not only wants to change how the world thinks about women’s periods, but she wants to liberate women from the constraints of...

A Curated Brand Can be Music to Your Ears

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What goes around comes around. No matter which technology is used to deliver it, from the hand-cranked Victrola machine to micro-chips embedded into eyeglasses,...

Baby Bottles, Bluetooth and Busy Parents

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We are living in a "hands free" world. With the invention of Bluetooth technology we are able to operate just about everything without having...

Brand. Smash. Rebuild. Repeat

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In this post, Brand. Smash. Rebuild. Repeat, Reid Mueller explains that creating a good brand requires knowledge of your company’s identity and your customer’s...