Top 5 Creativity “Rut Busters”
What do you do when the well runs dry?
I mean the creativity spring, the idea river, the fountain of wit…
Maybe you are one of...
Heels with an Adaptable TWIST
Transitioning from daytime casual to nighttime dress often means carting around a second pair of shoes or leaving and extra pair at the office...
Elder Care with a TWIST
Families with elderly relatives who need constant caregiving have few options when it comes to long-term housing. Assisted living and nursing homes can be expensive and...
A Curated Brand Can be Music to Your Ears
What goes around comes around. No matter which technology is used to deliver it, from the hand-cranked Victrola machine to micro-chips embedded into eyeglasses,...
Do Blondes Have More Fun? Starbucks Thinks So
I recently came across this new Blonde coffee variety from Starbucks and I think it’s a great example of a name that’s descriptive without...
Sweeten Your Brand with Innovation
Valentine’s Day has just passed. Searching to find a sweet little something to give as a gift online became a bit of a chore,...
A Twist on Personal Security
Arriving safely at your destination is always the top priority whether traveling a long distance or walking around the block. But along the way...
Luxury Style With a Twist
JJ and Shannon Wilson saw a gap in the luxury apparel industry. They wanted sophisticated and luxurious clothing but also desired the practicality and...
Turn, Turn, Click!
My friend Jane is an amazing problem solver. She's a Creative Director extraordinaire at an agency with a large and demanding cosmetics brand as...
New Twists on Playing With Your Pets
There are many times when we have to leave our beloved pets home alone, bored and often anxious. We love our pets and want...