A TWIST For The Perfect Fit
With the onslaught of cheap, disposable clothing in the U.S. and busy, demanding lifestyles fewer and fewer people are investing time or money in...
3 Signs Your Brand Has the Blues – And How To...
Could your brand have seasonal mood disorder? It’s possible. Many of us find it challenging to stay motivated - and it can be particularly...
Twist to Help Causes Succeed
Non-profits face unique challenges in reaching their auciences. Julie Cottineau, BrandTwist Founder & CEO, Founder of BrandSchoolOnline.com and author of TWIST: How Fresh Perspectives...
Turn, Turn, Click!
My friend Jane is an amazing problem solver. She's a Creative Director extraordinaire at an agency with a large and demanding cosmetics brand as...
A Switch With a Twist
Here’s a TWIST that is so handy and so simple you’ll wonder how you ever got along without it and why you didn’t invent...
3 Alarm Bells: It’s Time To Make Your Hobby Your Business
How do you know when it's time to stand out of your own way, dive in and become an entrepreneur to start your own...
The THINX Revolutionary Twist on Women’s Underwear
Miki Agrawal not only wants to change how the world thinks about women’s periods, but she wants to liberate women from the constraints of...
Baby, You Can Drive My Brand
One of the classic symbols people associate with New York City is the yellow taxicab. The streets are teeming with them. I’ve lived in...