What To Do If Your Brand is Hacked

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We've been hit with some scary news the past few days! Major brands (Jeep, Burger King, even Viacom's MTV) are having their Twitter accounts...

‘Word of Eye’ Is Key to Success in Branding Today

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Forbes columnist Allen Adamson recently came to BrandTwist founder Julie Cottineau for her input regarding the latest digital technology trends and their impact on...

Twisting Personal Branding: Tone, Twitter and Trouble

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Though your business’s semblance is essential to your success, don’t forget to pay attention to how you present yourself. Your personal brand shows the public...

A One-Click Twist Delivers Beer And Surprises

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Home delivery is nothing new. But Bud Light is adding a new TWIST by delivering a surprise experience to your door within minutes.  With...

Twipple: Using Twitter to Ripple Human Kindness

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I recently discovered twipple, a movement  that uses Twitter to spread and encourage random acts of kindness. Here's a short video about twipple featuring Cunning Creative...

Steal This Chair, Please…The Results.

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A few weeks ago I wrote Steal this Chair, Please about an experiment by Blu Dot design and their agency Mono to see if...

Twist Your Brand – Grow Your Business. Branding with Julie Cottineau

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  TWIST Your Brand - Grow Your Business from Julie Cottineau on Vimeo. BrandTwist and BrandSchoolOnline.com Founder & CEO, former VP of Brand for Richard Branson's Virgin, author...

Three’s a Crowd?

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We all know three's a crowd, but can crowds be the new answer to innovation?Yesterday I published a post on the right timing for...

Avoid Making the Top 5 Branding Mistakes – #BrandingHangout Replay

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Recently BrandTwist Founder & CEO Julie Cottineau joined Terry Byford, Director, Corporate Counsel at Getty Images and iStock's Sarah Lochting in a live, Google Branding...

Is Your Brand Friend-Worthy?

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As a follow up to my recent post on You Don't Need a Social Media Strategy which seemed to hit a nerve (thanks for...