The Sweet Escape of Reality

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I am addicted to reality TV. Well not all of it. In my case, the main source of my affliction (and my enjoyment) is NBC’s...

March Madness – Instant Replay

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This webinar series replay offer has expired. Sign up to receive our email to stay up-to-date on more  free webinars, replays and additional tools...

Twisting Personal Branding: Tone, Twitter and Trouble

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Though your business’s semblance is essential to your success, don’t forget to pay attention to how you present yourself. Your personal brand shows the public...

A TWIST For The Perfect Fit

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With the onslaught of cheap, disposable clothing in the U.S. and busy, demanding lifestyles fewer and fewer people are investing time or money in...

Engage Your Target With a Gaming Twist

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Game-playing is here to stay, ask any millennial. Games are engaging and can help get your brand message across while entertaining your target.  Gabe...

17 Trends According to Faith Popcorn

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I received these trends in a marketing email from Faith Popcorn’s Brain Reserve. I’ve always been interested in trends. I don’t really believe in their ability...

4 Unconventional Ways to Build Buzz Around Your Brand

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With everyone sharing, tweeting and updating as much as they can, how can your business stand out? How can you draw your customer in...

A Twist on a Traditional Car Rental

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You finally arrive at your destination airport. You've been up since 4:00 am to make the 8-hour flight. Tired, stressed and disoriented, you're not...

An Older Twist For a New Brand

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"Everyone talks about building a relationship with your customer. I think you build one with your employees first." Senior vice president of retail and...

Add a Fresh Twist

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This post is part of our series, “Thirteen Tips For Stronger Branding.” See the rest of the series HERE.  TIP #12: INNOVATE NEW BRAND IDEAS BY ADDING A FRESH TWIST Fresh ideas...