Steal This Chair, Please…The Results.

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A few weeks ago I wrote Steal this Chair, Please about an experiment by Blu Dot design and their agency Mono to see if...

5 Super Bowl TWISTS to add to your Brand Playbook

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Whether or not you're a fan of the game of football and a regular watcher, we can all learn something by being an ad spectator on the big day. With 30-second spots going for close to a record $7 million dollars this year, chances are that these brands have put a lot of time into developing messages with a unique TWIST - a fresh perspective that breaks through. 

Steal this Chair, Please.

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Mono (of Minneapolis) have created an unusual campaign for Client Blu Dot design. They are putting 25 "Real Good Chairs" in key locations in Manhattan...