{"id":10947,"date":"2015-11-03T16:16:43","date_gmt":"2015-11-03T21:16:43","guid":{"rendered":"http:\/\/herculiz.com\/dev\/?p=10947"},"modified":"2018-10-18T20:12:37","modified_gmt":"2018-10-18T20:12:37","slug":"thinx-revolutionary-twist-on-womens-underwear","status":"publish","type":"post","link":"https:\/\/brandtwist.com\/blog\/brand-experience\/thinx-revolutionary-twist-on-womens-underwear\/","title":{"rendered":"The THINX Revolutionary Twist on Women&#8217;s Underwear"},"content":{"rendered":"<p><a href=\"http:\/\/brandtwist.com\/?p=10947\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-10948\" alt=\"thinx\" src=\"http:\/\/brandtwist.com\/wp-content\/uploads\/2015\/10\/thinx.jpg\" width=\"967\" height=\"262\" \/><\/a><\/p>\n<p>Miki Agrawal not only wants to change how the world thinks about women\u2019s periods, but she wants to liberate women from the constraints of that \u201ctime of month\u201d\u2013 and she\u2019s doing it one panty at a time.<\/p>\n<p>Ms. Agrawal is CEO and co-founder of <a href=\"http:\/\/shethinx.com\" target=\"_blank\"><strong>THINX,<\/strong><\/a> women\u2019s underwear that also doubles as feminine pads.<\/p>\n<p>THINX panties took the practical need for protection (Stayfree pads) and TWISTED it with the sensual way every woman loves to feel (Victoria\u2019s Secret) and created THINX &#8211; stylish, comfortable underwear that offers an added layer of protection so women can do more, worry less and feel better about themselves.<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/Ob0N5GYj7OY\" height=\"315\" width=\"560\" allowfullscreen=\"\" frameborder=\"0\"><\/iframe><\/p>\n<p>One simple TWIST can make a big impact. For every panty sold, one is donated to a women in developing countries to help her live a more productive life without the stigma and encumbrance of lack of supplies.<\/p>\n<p>And by taking something that is a universal need but has traditionally been taboo and addressing it in the open, THINX has become more than a practical product &#8211; they symbolize female empowerment and freedom.<\/p>\n<p>What are your customers thinking about \u2013 but no one is addressing head on? Let them know you understand and want to help. Your customers will show their appreciationby becoming strong brand advocates.<\/p>\n<p>Brand School is the premier program specifically designed for entrepreneurs and small businesses to help them build their brands. \u00a0See how Brand School Faculty can help you realize your business&#8217; potential <strong><a href=\"http:\/\/BrandSchoolOnline.com\">HERE<\/a>.<\/strong><\/p>\n<p><a href=\"http:\/\/brandtwist.com\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-11259\" alt=\"bt-health-check-2\" src=\"http:\/\/brandtwist.com\/wp-content\/uploads\/2012\/12\/bt-health-check-2-300x98.jpg\" width=\"300\" height=\"98\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #ae5196;\"><em>&#8220;Working with Brand School\u00a0\u2026\u00a0opens up so many doors and affects so many areas of \u00a0your business &#8211; an invaluable experience.&#8221;<\/em>\u00a0&#8211; Sarah Hinawi, Executive Director, The Purple Crayon Center for Learning and Innovation<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Miki Agrawal not only wants to change how the world thinks about women\u2019s periods, but she wants to liberate women from the constraints of that \u201ctime of month\u201d\u2013 and she\u2019s doing it one panty at a time. Ms. Agrawal is CEO and co-founder of THINX, women\u2019s underwear that also doubles as feminine pads. THINX panties [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22,24,31,101,164,68,63,53,96],"tags":[40,41,60,42,45,74,77,52,854,855,97,856,857,858,543,859],"class_list":{"0":"post-10947","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-brand-experience","7":"category-brand-implementation","8":"category-brands-that-twist","9":"category-customer-relations","10":"category-customization","11":"category-global-campaigns","12":"category-innovation","13":"category-leadership","14":"category-problem-solving","15":"tag-brand","16":"tag-brand-building","17":"tag-brand-school","18":"tag-branding","19":"tag-brandtwist","20":"tag-business","21":"tag-innovation-2","22":"tag-julie-cottineau","23":"tag-panties","24":"tag-periods","25":"tag-product-innovation","26":"tag-sanitary-pads","27":"tag-thinx","28":"tag-underwear","29":"tag-women","30":"tag-womens-underwear"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/posts\/10947","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/comments?post=10947"}],"version-history":[{"count":1,"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/posts\/10947\/revisions"}],"predecessor-version":[{"id":16247,"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/posts\/10947\/revisions\/16247"}],"wp:attachment":[{"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/media?parent=10947"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/categories?post=10947"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/tags?post=10947"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}