{"id":11051,"date":"2016-01-05T09:12:14","date_gmt":"2016-01-05T14:12:14","guid":{"rendered":"http:\/\/herculiz.com\/dev\/?p=11051"},"modified":"2018-10-18T20:12:10","modified_gmt":"2018-10-18T20:12:10","slug":"the-pocket-dial-an-iphone-and-fashion-twist","status":"publish","type":"post","link":"https:\/\/brandtwist.com\/blog\/uncategorized\/the-pocket-dial-an-iphone-and-fashion-twist\/","title":{"rendered":"The Pocket Dial: An iPhone and Fashion Twist"},"content":{"rendered":"<p><a href=\"http:\/\/brandtwist.com\/?p=11051\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-11056\" alt=\"FALLON\" src=\"http:\/\/brandtwist.com\/wp-content\/uploads\/2016\/01\/FALLON.jpg\" width=\"1083\" height=\"388\" \/><\/a><\/p>\n<p>Love your phone, but don&#8217;t know where to put it when you&#8217;re dressed for a nice evening out? Women can stash their phones in stylish handbags, but what do men in suits do? Cell phones weight down pants pockets and look bulky. Enter <a href=\"https:\/\/www.jcrew.com\/mens_feature\/ThePocketDial_sm.jsp\" target=\"_blank\"><strong>The Pocket Dial<\/strong><\/a>, invented by The Tonight Show host Jimmy Fallon. Fallon TWISTED debonair fashion with a basic cell phone case to create a new solution to a common problem. The Pocket Dial is an\u00a0iPhone case that has an interchangeable pocket square &#8211; so a gentleman can put his cell phone into his suit pocket and be stylish and unencumbered.<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/Y68MOAf0bkk\" height=\"315\" width=\"560\" allowfullscreen=\"\" frameborder=\"0\"><\/iframe><\/p>\n<p>Fallon and his assistant literally hot glued a pocket square to an iPhone case creating the first prototype and marched into J.Crew CEO Mickey Drexler&#8217;s office to pitch the idea, and they loved it. Proceeds go to David Sheldrick Wildlife Trust so you not only look good, you feel good too.<\/p>\n<p>Look at old problems from new angles and TWIST your way to new solutions. Consider a homemade prototype to make the idea more real and get others on board. What could you do with a glue gun and a bit of imagination?<\/p>\n<p>Brand School gives you the tools to innovate and deliver more of what your ideal customers really crave. See you qualify for a one-on-one Brand Health Check Strategy Session\u00a0<a href=\"http:\/\/brandtwist.com\/\"><strong>HERE<\/strong>.<\/a><\/p>\n<p><i><a href=\"http:\/\/brandtwist.com\/\"><img loading=\"lazy\" decoding=\"async\" alt=\"BT BrandTwistSchoolLogosHSept27withTagline\" src=\"http:\/\/brandtwist.com\/wp-content\/uploads\/2014\/03\/BT-BrandTwistSchoolLogosHSept27withTagline.jpg\" width=\"272\" height=\"116\" \/><\/a><\/i><\/p>\n<p><span style=\"color: #ad5192;\"><em>&#8220;Working with Brand School\u00a0\u2026\u00a0opens up so many doors and affects so many areas of \u00a0your business &#8211; an invaluable experience.&#8221;<\/em>\u00a0&#8211; Sarah Hinawi, Executive Director, The Purple Crayon Center for Learning and Innovation<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Love your phone, but don&#8217;t know where to put it when you&#8217;re dressed for a nice evening out? Women can stash their phones in stylish handbags, but what do men in suits do? Cell phones weight down pants pockets and look bulky. Enter The Pocket Dial, invented by The Tonight Show host Jimmy Fallon. Fallon [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24,26,30,31,92,38,63,107,96,1],"tags":[40,41,60,42,45,74,876,877,52,97,878,879],"class_list":["post-11051","post","type-post","status-publish","format-standard","category-brand-implementation","category-brand-partnerships","category-brand-strategy","category-brands-that-twist","category-creativity","category-generating-ideas","category-innovation","category-overcoming-obstacles","category-problem-solving","category-uncategorized","tag-brand","tag-brand-building","tag-brand-school","tag-branding","tag-brandtwist","tag-business","tag-j-crew","tag-jimmy-fallon","tag-julie-cottineau","tag-product-innovation","tag-the-pocket-dial","tag-the-tonight-show"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"Love your phone, but don&#039;t know where to put it when you&#039;re dressed for a nice evening out? 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Fallon\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Julie\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/brandtwist.com\/blog\/uncategorized\/the-pocket-dial-an-iphone-and-fashion-twist\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.10\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"BrandTwist Blog - The official blog of BrandTwist\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"The Pocket Dial: An iPhone and Fashion Twist - BrandTwist Blog\" \/>\n\t\t<meta property=\"og:description\" content=\"Love your phone, but don&#039;t know where to put it when you&#039;re dressed for a nice evening out? Women can stash their phones in stylish handbags, but what do men in suits do? Cell phones weight down pants pockets and look bulky. 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