{"id":12735,"date":"2009-04-14T14:18:00","date_gmt":"2009-04-14T19:18:00","guid":{"rendered":"http:\/\/BrandTwist.com\/?p=10"},"modified":"2018-10-18T20:15:01","modified_gmt":"2018-10-18T20:15:01","slug":"the-hills-are-alive","status":"publish","type":"post","link":"https:\/\/brandtwist.com\/blog\/generating-ideas\/the-hills-are-alive\/","title":{"rendered":"The Hills are Alive"},"content":{"rendered":"<p><a href=\"http:\/\/3.bp.blogspot.com\/_8uAPsVQ1eAg\/SeThpJIkWFI\/AAAAAAAAAJI\/n--__e-9hJA\/s1600-h\/soundmusic460.jpg\"><img decoding=\"async\" style=\"float:right; margin:0 0 10px 10px;cursor:pointer; cursor:hand;width: 320px; height: 209px;\" src=\"http:\/\/3.bp.blogspot.com\/_8uAPsVQ1eAg\/SeThpJIkWFI\/AAAAAAAAAJI\/n--__e-9hJA\/s320\/soundmusic460.jpg\" border=\"0\" alt=\"\"id=\"BLOGGER_PHOTO_ID_5324628756401510482\" \/><\/a><br \/>Spring is finally here, time to lighten up.<\/p>\n<p>I was walking to the train today, and I couldn&#8217;t help smile when I saw the bright and brave daffodils popping up everywhere.<\/p>\n<p>Then I got into work and recieved this fabulous video of a &#8220;impromptu&#8221; dance set to a classic song from the Sound of Music in the <a href=\"http:\/\/www.silverbearcafe.com\/private\/04.09\/antwerp.html\">Antwerp Train station<\/a>. It&#8217;s definitely worth checking out and guaranteed to put a smile on your face.<\/p>\n<p>These two things completely lifted my spirits and reminded me how absolutely grumpy I&#8217;ve been feeling lately.<\/p>\n<p>What&#8217;s this got to do with innovation?<\/p>\n<p>Well, at the risk of being mind-numbingly obvious it&#8217;s hard to create when we&#8217;re feeling deflated. I know that some say great pain is the source of great artistry. But for me at least, when it comes to branding it&#8217;s the opposite. I need some good vibes to get the juices flowing.<\/p>\n<p>So my advice if your feeling stuck is get out of the office go find a field of daffodils&#8230;or at least a traffic median filled with tulips, pick up your wide-brimmed straw hat and start running over those Austrian hills&#8230; or whatever grass  or even parking lot you happen to have nearby.<\/p>\n<p>Lighten up and let the ideas shine through!<\/p>\n<p>That&#8217;s my point of view. What&#8217;s your twist?<\/p>\n<p>What are you doing these days to lighten up?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Spring is finally here, time to lighten up. I was walking to the train today, and I couldn&#8217;t help smile when I saw the bright and brave daffodils popping up everywhere. Then I got into work and recieved this fabulous video of a &#8220;impromptu&#8221; dance set to a classic song from the Sound of Music [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[102,38],"tags":[],"class_list":{"0":"post-12735","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-finding-balance","7":"category-generating-ideas"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/posts\/12735","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/comments?post=12735"}],"version-history":[{"count":1,"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/posts\/12735\/revisions"}],"predecessor-version":[{"id":16702,"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/posts\/12735\/revisions\/16702"}],"wp:attachment":[{"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/media?parent=12735"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/categories?post=12735"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/tags?post=12735"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}