<\/embed><\/object>On the downside, I think these guys look way too hip, cool and trim to be actual scientists (sorry I am sure I am offending someone,somewhere- but they look like they are spending more time in a gym than a lab).<\/p>\n
Might be even funnier if they used guys that looked more like real employees.<\/p>\n
In fact the bald one looks a lot like the actor Anthony Edwards who used to play Dr. Mark Greene on ER. I had been wondering what he’d been up to since leaving the show…<\/p>\n
I also think the demo, while fresh and tied in well to the hip hop world, is a bit precarious. The pool balls look like they are going to bust through at any moment.<\/p>\n
But, maybe that’s part of the suspense.<\/p>\n
All and all I think it’s well done and I applaud P&G for thinking outside of the box, and beyond the kitchen counter.<\/p>\n
Not sure how this will play with housewives, perhaps the core target, but maybe it will elicit a laugh.<\/p>\n
But even if it does flop, at least they tried.<\/p>\n
I am sure they will learn more from this experiment then sticking with the same old, same old formula.<\/p>\n
Remember, “Fail Harder”, it means you are growing and stretching your brand.<\/p>\n
Props to Procter for trying something new.<\/p>\n
That’s my point of view. What’s your twist?<\/p>\n
What do you think of this Bounty spot?<\/p>\n","protected":false},"excerpt":{"rendered":"
Check out this video from Procter and Gamble (!) for Bounty paper towels. I applaud the effort to bring some excitement and coolness into the otherwise staid world of paper towels. For the most part I think it works…<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17,128],"tags":[],"class_list":["post-2177","post","type-post","status-publish","format-standard","category-advertising","category-viral-campaigns"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t