{"id":2676,"date":"2009-04-03T21:19:00","date_gmt":"2009-04-04T02:19:00","guid":{"rendered":"http:\/\/BrandTwist.com\/?p=7"},"modified":"2018-10-18T20:15:01","modified_gmt":"2018-10-18T20:15:01","slug":"lather-rinse-repeat","status":"publish","type":"post","link":"https:\/\/brandtwist.com\/blog\/inspiration\/lather-rinse-repeat\/","title":{"rendered":"Lather, Rinse, Repeat"},"content":{"rendered":"<p><a href=\"http:\/\/4.bp.blogspot.com\/_8uAPsVQ1eAg\/SdbDqf_GnNI\/AAAAAAAAAIc\/q9ZN6KnrepA\/s1600-h\/shower2.jpeg\"><img decoding=\"async\" style=\"float:right; margin:0 0 10px 10px;cursor:pointer; cursor:hand;width: 119px; height: 104px;\" src=\"http:\/\/4.bp.blogspot.com\/_8uAPsVQ1eAg\/SdbDqf_GnNI\/AAAAAAAAAIc\/q9ZN6KnrepA\/s320\/shower2.jpeg\" border=\"0\" alt=\"\"id=\"BLOGGER_PHOTO_ID_5320655144692915410\" \/><\/a><br \/>Why is it that many of us get our best ideas in the shower?<\/p>\n<p>Often in the morning, in my semi-wakeful state I get into the shower, not really thinking about anything other than &#8220;lather, rinse, repeat&#8221; and suddenly a brilliant idea pops into my head.<br \/>I stumble and slide across the floor into my bedroom dripping wet and frantically search for a pen and a piece of paper to capture my soon to be fleeting thought.<\/p>\n<p>Usually I bang my knee on my bedside table and have to stop thinking and start searching for band-aids. When I do revisit my scribble after drying off, the note is either too soggy or too quickly written to make any sense of it.<\/p>\n<p>What&#8217;s the magic behind the morning shower moment and how can we replicate that hyper-productive thinking in an &#8220;drip free&#8221; environment where we can properly capture ideas?<\/p>\n<p>This &#8220;shower power&#8221; may come from the fact we&#8217;re in a dream-like state between sleep and wakefulness. But I think that it&#8217;s really the fact that we&#8217;re engaging in a daily ritual that doesn&#8217;t require a lot of conscious thought. This allows for ideas to bubble to the surface without our &#8220;critique reflex&#8221; kicking in &#8211; a mechanism which prematurely shuts off a lot of good ideas.<\/p>\n<p>Showering at work for most of us probably isn&#8217;t an option. Instead, how about trying other similar kinds of repetitive actions: strumming a guitar, knitting, doodling, bouncing a ball etc. <\/p>\n<p>Stop deliberately trying to think of something, try shifting gears- and engaging in an activity that helps you essentially&#8230;think of nothing. <\/p>\n<p>It might be just the trick to getting those brilliant ideas pouring out.<\/p>\n<p>That&#8217;s my point of view. What&#8217;s your twist?<\/p>\n<p>What &#8220;routine&#8221; activities help you get in the groove?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Why is it that many of us get our best ideas in the shower? Often in the morning, in my semi-wakeful state I get into the shower, not really thinking about anything other than &#8220;lather, rinse, repeat&#8221; and suddenly a brilliant idea pops into my head.I stumble and slide across the floor into my bedroom [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[38,37],"tags":[],"class_list":["post-2676","post","type-post","status-publish","format-standard","category-generating-ideas","category-inspiration"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"Why is it that many of us get our best ideas in the shower?Often in the morning, in my semi-wakeful state I get into the shower, not really thinking about anything other than &quot;lather, rinse, repeat&quot; and suddenly a brilliant idea pops into my head.I stumble and slide across the floor into my bedroom dripping\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Julie\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/brandtwist.com\/blog\/inspiration\/lather-rinse-repeat\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.10\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"BrandTwist Blog - 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