{"id":3121,"date":"2012-01-24T23:45:00","date_gmt":"2012-01-24T23:45:00","guid":{"rendered":"http:\/\/herculiz.com\/dev\/?p=3121"},"modified":"2018-10-18T20:14:18","modified_gmt":"2018-10-18T20:14:18","slug":"kool-aid-mega-mountain-twist-2","status":"publish","type":"post","link":"https:\/\/brandtwist.com\/blog\/results\/kool-aid-mega-mountain-twist-2\/","title":{"rendered":"Kool-Aid"},"content":{"rendered":"<p>Kool-Aid has been kid\u2019s favorite powered soft drink since 1927. In 1997\u00a0Kraft Foods with the help of it\u2019s Agency Grey Global took advantage of the growing interest in extreme sports to launch Kool-Aid Mega Mountain Twists, a range of extreme lip-smacking flavors such as Blastin&#8217; Berry Cherry,\u00a0Grape Berry Splash, and\u00a0Soaring Strawberry Lemon\u00a0that featured a newly animated Kool-Aid man mountain biking and shredding it up. Julie was part of the team to create and execute this gnarly product extension. The line had radical business results.<a href=\"http:\/\/brandtwist.com\/wp-content\/uploads\/2012\/01\/kaid-re.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-3122\" title=\"kaid-re\" src=\"http:\/\/brandtwist.com\/wp-content\/uploads\/2012\/01\/kaid-re.jpg\" alt=\"\" width=\"650\" height=\"390\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kool-Aid has been kid\u2019s favorite powered soft drink since 1927. In 1997\u00a0Kraft Foods with the help of it\u2019s Agency Grey Global took advantage of the growing interest in extreme sports to launch Kool-Aid Mega Mountain Twists, a range of extreme lip-smacking flavors such as Blastin&#8217; Berry Cherry,\u00a0Grape Berry Splash, and\u00a0Soaring Strawberry Lemon\u00a0that featured a newly [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":3122,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[228],"tags":[],"class_list":{"0":"post-3121","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-results"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/posts\/3121","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/comments?post=3121"}],"version-history":[{"count":1,"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/posts\/3121\/revisions"}],"predecessor-version":[{"id":16478,"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/posts\/3121\/revisions\/16478"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brandtwist.com\/blog\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/media?parent=3121"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/categories?post=3121"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brandtwist.com\/blog\/wp-json\/wp\/v2\/tags?post=3121"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}