“God, I’m 51 years old and I spent 30 years of my life doing things I didn’t want to do. The things you do to please other people! I said to myself, Well now I’m just going to have a good time. That was the most freeing thing.”

-Alec Baldwin in this month’s Wired Magazine in an article titled “Stay in the Game: The Fall and Rise of Alec Baldwin” where he speaks about his failures, his TV comeback, and how he looks forward to failing again.

I am a big fan of Wired and this month’s issue does not disappoint.

There’s a picture of Alec Baldwin on the cover in a fighting pose and a big black box that says “Fail. Why Losing Big Can Be a Winning Strategy”.

Along with Mr. Baldwin-Mike Tyson, Meg Whitman, and Bill Clinton talk candidly about some of their biggest failures and most importantly what they’ve learned from them.

As I mentioned in my earlier post Fail Harder, I’m also a big fan of failure. Not that I enjoy falling on my face. But I do think true innovation takes risk. And failure is a sure sign that you are taking risks.

What have you learned from failure?

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Julie is the Founder and CEO of BrandTwist, a brand consultancy that helps entrepreneurs and corporations build stronger, more profitable brands.


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