The Sarah Palin Brand

Fascinating piece in today's NY Times business section on How Sarah Palin Became a Brand. Whether or not you agree with her politics, I think...

Oscar Follow Up

Well, I was wrong about Avatar taking best picture. But I was right about this being a "year of small" as many lower budget films...

QuickTwist

Who are your Oscar Faves? This Sunday is the 82nd annual Academy Awards. In case you need a refresher on who is nominated, click here. This...

QuickTwist

Do these Tiger golf balls cross the line?    These Tiger Woods Mistress golf balls hit the news yesterday and according to the media have...

QuickTwist

What is the late night shuffle doing to the Leno and O'Brien brands?

QuickBite

"God, I’m 51 years old and I spent 30 years of my life doing things I didn’t want to do. The things you do...

QuickBite

(Tiger Woods) "is no longer the right representative for our brand after the circumstances of the last two weeks." -Global consulting firm Accenture this Sunday...

Is Denial the Best Defense Against Brand Damage?

Yesterday Serena Williams was fined $190K for her outburst at the line judge during last September's US Open. This is compared to $320K she won...

QuickBite

"I'm human and I'm not perfect. This is a private matter and I want to keep it that way." -Tiger Woods on his desire not...

QuickTwist

What has this confession done to the Letterman brand?

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