QuickTwist

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What's your advice for Kanye and Serena?

Does Bad Behavior = Bad Brands?

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Wow, between the shenanigans of Kanye and Serena this has been quite a week! Has their bad behavior done permanent damage to their brands? Or is...

QuickPoll

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Patrick Swayze – The Brand

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Patrick Swayze was one of the first actor's to offer a new brand of masculinity. Tough but tender. Not the ruggedness of Clint Eastwood. Or the brooding...

Kennedy- The Brand

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I'm too young to have experienced the assassination of JFK. But I did grow up in Boston and the Kennedy clan has always held a...

The Re-branding of Michael Jackson

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Michael Jackson's musical legacy is hard to argue with.But it's his personal brand that fascinates me.What's going on here?The events of this past week...

Jai Ho!

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In case you missed the academy awards in January, Slum Dog Millionaire swept the little golden guys including an Oscar for best song with...