Heels with an Adaptable TWIST

Transitioning from daytime casual to nighttime dress often means carting around a second pair of shoes or leaving and extra pair at the office...

Home Grown Cocktails with a TWIST

Enjoying a cocktail is nothing new. Neither is having an herb garden. But TWIST them together and you get Grow Cocktails, an innovative addition...

Packaging With a Loving TWIST

Yogurt is centuries old... and it's received every spin imaginable to make it more user-friendly and accessible from individual serving sizes to flavors and...

A Museum With a Take Me Home TWIST

What’s the cardinal rule at any museum? Don’t touch the artwork! Now the Jewish Museum's "Take Me (I'm Yours) exhibit TWISTS this convention by engaging visitors as...

Trader Joe’s Caring With a Twist

When we are feeling down or under the weather, we all need some comfort. We love Trader Joe's packaging TWIST. They use the tissue box...

Pokemon GO: Gaming With a TWIST

Next time you see a group of teenagers glued to their phones in public, do not assume they are on Instagram or Snapchat. Rather,...

Branding Twists from Julie Cottineau on KGO Radio with DreX

Julie Cottineau, BrandTwist and BrandSchoolOnline.com founder, former VP of Brand for Virgin and author of "TWIST: How Fresh Perspectives Build Breakthrough Brands", on KGO...

CNN’s Passion to Portfolio with BrandTwist’s Julie Cottineau

  So excited and grateful that CNN International has covered BrandTwist in this Passion to Portfolio piece.  Comments and inquiries from around the world have...

Teaching the Twist – Quick Twist Video #11

  . . . . . . . . . . . Branding is something you do every day, every minute to connect with your audience...

How to Twist Outside the Box This Father’s Day

Everyone understands the annual struggle of finding the perfect gift for dad on Father’s day. No matter what kind of person your dad is,...

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