The THINX Revolutionary Twist on Women’s Underwear

Miki Agrawal not only wants to change how the world thinks about women’s periods, but she wants to liberate women from the constraints of...

A TWIST For The Perfect Fit

With the onslaught of cheap, disposable clothing in the U.S. and busy, demanding lifestyles fewer and fewer people are investing time or money in...

A Better Bottle With a Twist

Toting water on the go is a standard part of today’s healthy lifestyle. But we often have to compromise on taste when choosing an...

Finding the Path to Products That Twist

Every entrepreneur has their “Ah ha!” moment when they realize what they want to create – and often it is not what they would...

A Cool Drink with a Warm Twist

Identify a problem; TWIST up an innovative solution. Any tailgating fan has faced the dilemma of needing to keep their hands warm while holding...

An Inspiring Entrepreneurial Twist that Warmed Our Hearts

We are always looking for the twist – that little something special that opens our minds to new ways solving old problems. This entrepreneurial...

Think Inside the Box for Better Branding

Birchbox was built on a single observation: It’s difficult for many people (like new parents) to get out and into stores to sample new products....

Sweeten Your Brand’s Impact with a Meaningful Cause

Can a product brand have a higher purpose and not seem like it's just jumping on the "cause" band wagon? Well, we believe that...

Location, Location, Location

One of our recent Facebook posts featured the Gladstone Hotel in Toronto, Canada. Our attention was drawn to this independent hotel because of how...

Show, Don’t Tell

This post is part of our series, “Thirteen Tips For Stronger Branding.” See the rest of the series HERE. For today's post, we're taking a trip...

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