How to Create Brand Ambassadors

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“Launching A Business Is Essentially An Adventure In Problem-Solving”. Richard Branson Great brands change people’s lives. They make it easier to get things done, open...

Why Every Touch Point Matters in Your Brand

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One of the things I love about BrandTwist Brand Safaris is we get to experience first hand many different touch points and then TWIST...

Walk Your Talk by Living Your Brand Promise Every Day

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Last week we talked about the importance of Transcending the Ordinary, the issue is though that it can’t end with one idea or one-touch...

Transcend the Ordinary and Rise Above Your Competition

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Now that we’ve got you planning your next Brand Safari it’s time to figure out what to look for. Over the next few weeks,...

Small Business Brand TWISTS – Dr. Tim Aquatics

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Dr. Tim runs an aquarium supply company and has an impressive list of professional credentials including a Ph.D. in ecology, evolution and marine biology....

What’s My TWIST? Unexpected experts can help your brand.

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Far too often, brands get stuck sounding, looking, and feeling the same way to consumers as any other competitor in their field. These brands...

Small Business TWISTS – Rey Insurance Agency

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Brand School Alumni, Linda Rey, has a family-owned insurance agency that celebrates its roots in the community. This includes a unique TWIST of sending...

How Twists Grow Business

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This is a replay of Julie Cottineau's webinar presented to UPenn students and alumni on how to use branding to grow business. A lively...