Heels with an Adaptable TWIST

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Transitioning from daytime casual to nighttime dress often means carting around a second pair of shoes or leaving and extra pair at the office...

Home Grown Cocktails with a TWIST

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Enjoying a cocktail is nothing new. Neither is having an herb garden. But TWIST them together and you get Grow Cocktails, an innovative addition...

Elder Care with a TWIST

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Families with elderly relatives who need constant caregiving have few options when it comes to long-term housing. Assisted living and nursing homes can be expensive and...

Opera With A More Approachable TWIST

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Opera is an elite art form, with high ticket prices only available to a select few. Right? Wrong! The Metropolitan Opera continues its 10-year tradition...

Twist to Help Causes Succeed

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Non-profits face unique challenges in reaching their auciences. Julie Cottineau, BrandTwist Founder & CEO, Founder of BrandSchoolOnline.com and author of TWIST: How Fresh Perspectives...

Branding Twists from Julie Cottineau on KGO Radio with DreX

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Julie Cottineau, BrandTwist and BrandSchoolOnline.com founder, former VP of Brand for Virgin and author of "TWIST: How Fresh Perspectives Build Breakthrough Brands", on KGO...

Twist Your Brand – Grow Your Business. Branding with Julie Cottineau

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  TWIST Your Brand - Grow Your Business from Julie Cottineau on Vimeo. BrandTwist and BrandSchoolOnline.com Founder & CEO, former VP of Brand for Richard Branson's Virgin, author...

TWIST Your Elevator Pitch to Stand Out

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I finally established my full-time career coaching practice but my “elevator pitch” was far from stellar. There were dozens of other coaches saturating the...

Teaching the Twist – Quick Twist Video #11

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  . . . . . . . . . . . Branding is something you do every day, every minute to connect with your audience...

A Switch With a Twist

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Here’s a TWIST that is so handy and so simple you’ll wonder how you ever got along without it and why you didn’t invent...