Arriving safely at your destination is always the top priority whether traveling a long distance or walking around the block. But along the way you might encounter a sketchy situation, feel uneasy or even be confronted with an emergency.
Wouldn’t it be comforting to have your own, personal, security shield? Well, now you can. Welcome Companion, the peer-to- peer personal safety app that is like a TWIST between home security systems such as ADT and social media like Facebook.
With the Companion app installed on your phone, friends, family or your public safety department can keep an eye on you as you travel. You launch the app, plug in your destination, select a friend to be your “companion” to “watch” you as you progress along your route, and with just one tap you can send a message stating you are nervous or requesting immediate help.
Companion created a fresh, simple solution for a very real and pressing problem for travellers. It also harnesses the power of peer-to-peer communication which is already prevalent among its target market.
What keeps your ideal customer awake at night? Put yourself in their shoes to develop a solution that will change their lives.
Brand School gives you the tools to innovate and deliver more of what your ideal customers really crave. See what Brand School’s team of experts can do for you and see if you qualify for a one-on-one Brand Health Check Strategy Session HERE.
“Brand School was helped us set structure to our process, define our target and recognize our customer’s motivations. We were able to create timely taglines and better define our branding campaigns.” – Randi Curhan, Development Coordinator for Redwood High School Foundation, Non-profit
