Sharpen Your Digital Fluency to Win the Job

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This post, Sharpen Your Digital Fluency to Win the Job, is another in our series providing insight and action steps for those seeking a...

What Your Holiday Card Says About Your Brand

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'Ti's the season to send tidings of comfort and joy. Many companies engage in the practice of sending holiday greetings (print or increasingly emails) to...

Commit to Continual Learning

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It's my final tip in the 13 Tips for Stronger Branding blog series! On behalf of BrandTwist, thank you so much for reading through the...

Twisting Personal Branding: Tone, Twitter and Trouble

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Though your business’s semblance is essential to your success, don’t forget to pay attention to how you present yourself. Your personal brand shows the public...

The Power of Tween Influencers

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My 12 year old daughter came home a few days ago from school with a very important topic she wanted to discuss…. Friends? Boys? Teachers...

Text, Talk, Email…What to do When?

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Recently a BrandTwist reader sent me this interesting article from Ad Age on how Texting Trumps Talking in the US. Apparently people of all age...

The Ying and Yang of Powerful Brand Stories – Free Webinar...

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Finding the balance between your business' visual and verbal communication is essential to presenting a solid brand identity and building consumer comfort and loyalty....

Land the Job: Bring Your Experience Off the Page!

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This post, Land the Job: Bring Your Experience Off the Page! is another in our series providing insight and action steps for those seeking...

Want to Get Promoted? Try to Get Fired

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Stuck in an innovation rut? Here’s a technique that will help get those creative juices flowing again. Give yourself this task: “What idea could I come up...

The Sweet Escape of Reality

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I am addicted to reality TV. Well not all of it. In my case, the main source of my affliction (and my enjoyment) is NBC’s...