Considerations for Choosing Your Small Business Name

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This is a guest post submitted by Sarah Levy of Merchant Express. Visit the Merchant Express Resource Center for more great small business resources. What’s in a name? When...

The 3 Key Areas To Brand Yourself Properly On LinkedIn

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Did you know that when people Google your name, LinkedIn is one of the highest ranked sites? Do you want to know you how you...

How Uniforms Influence Employees and Their Company Brand

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In this entry, How Uniforms Influence Employees and Their Company Brand, Jennifer Busch, explains how uniforms play an important role in not only influencing customer...

Twist Your Clutter Into Cash

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  They say that a picture is worth a thousand words, or maybe in this case - a thousand dollars?  Founded by Agustin Gomez in...

Twisting Book Trailers to Boost Any Business

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Book trailers bring big business. These video spots don’t stand out for their star-power alone, but for their formal inventiveness and willingness to take risks...

Why Every Author, Speaker and Expert Needs a Brand Bumper

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How do you distinguish your brand and its products and services in a competitive market? One way is to develop a "video brand bumper"...

4 Unconventional Ways to Build Buzz Around Your Brand

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With everyone sharing, tweeting and updating as much as they can, how can your business stand out? How can you draw your customer in...

Twisting Personal Branding: Tone, Twitter and Trouble

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Though your business’s semblance is essential to your success, don’t forget to pay attention to how you present yourself. Your personal brand shows the public...

Fast Food Wrapped Up In a Twist

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Chipotle is not your stereotypical fast food restaurant chain. After experiencing Chipotle one time, you will forever be done with the regret that often...

Package Your Brand Online (The Right Way)

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This guest blog post, Package Your Brand Online (The Right Way), is from Dr. Marina Kostina CEO & Founder Wired@Heart. Marina is an expert at helping...