(The Too Easy) Brand Break-up
A few months back I wrote a post about ending relationships with brands.I suggested that brands showed their true mettle not just in the...
This Memory Sponsored by…
I took my 8 year old son to a Mets game at Citi Field Friday night.And while the 3-0 loss to the Cincinnati Reds,...
The Need for Human Contact
In this digitally connected world, we can sometimes forget the importance of real human contact.Two things brought this home to me this week.The first...
The Art of Listening
Want to know the secret to a great interview (or any great meeting for that matter)?It's not the ability to dazzle with charm, intelligence...
What’s the Right Price?
I'm confused.It seems a lot of the old rules about pricing and value have been thrown out in this distressed economy.Everything is on sale,...
Tell Me a Story
I believe that a great brand is a story well told. You've probably noticed that people love to tell stories about brands that have...
Do No Harm?
Someone said to me recently (only half jokingly) that the definition of “great service” is when nothing goes wrong. I chuckled along at the...
Breaking Up (Shouldn’t Be) Hard to Do
A friend of mine is trying to get out of a relationship, and it’s proving quite difficult.In this case the relationship is with her...