Sesame Street Turns 40, and Google Celebrates
This image caught my eye this morning.
I love it.
And I love that it's not over-explained.
The cropping and the subtly just draw you right in.
I...
Promoting Pet Adoption With a Tennis Twist
Stray dogs are problem the world over. Shelters are overflowing and animal rescue organizations are desperate to find ways to increase pet adoptions. How...
How to Represent Your Brand at Big Events
In May I was asked to be a part of two amazing events with strong (and unique) brand experiences. First I stopped by the...
Twist Your Brand For New Ideas
Let’s not kid ourselves. Branding is tough.
There are so many competing brands and messages, it’s can be hard to capture a consumer’s attention...
The Pocket Dial: An iPhone and Fashion Twist
Love your phone, but don't know where to put it when you're dressed for a nice evening out? Women can stash their phones in...
Innovative Connecting at 35,000 Feet
Since commercial airlines became popular in the 50’s nothing much has changed. Unless you are on a luxury jet, most of us sit like...
Twisting Luxury and Mass Market Fashion Brands
Today, the luxury fashion market is facing many challenges – as many business are. Mass brands are growing in reach and competing with Luxury...
A Sweet Twist That Delivers Results
Many non-profits rely on volunteers – but some actions, like giving blood, require a temporarily unpleasant experience to contribute to long term benefits.
The Australian...
Bert and Ernie Rock Google!
In case you missed it.
The celebration continues.
Miss Piggy are you next?
What's your twist?
Will we being seeing that fabulous pig and her beloved Kermy?
It’s Getting Blurry Out There
In this new era of fluid collaboration and two way conversations enabled by social media the lines between sponsors and content have become increasingly...