5 Father’s Day Gifts With a TWIST for the New Normal
COVID-19 has certainly brought about its fair share of “unprecedented” circumstances. But that shouldn’t stop us from celebrating one of our greatest heroes -...
Small Business Brand TWISTS – Dr. Tim Aquatics
Dr. Tim runs an aquarium supply company and has an impressive list of professional credentials including a Ph.D. in ecology, evolution and marine biology....
Why Brands Like American Girl Build Fans Not Customers
Great brands touch consumers hearts, not just their heads. They go beyond rational proof points and connect on an emotional level, and that’s why...
A Twist That Cleans Up
What do janitors have to do with James Bond 007? Not a lot - that is, until now.
Friends Dan Teran and Saman Rahmanian were...
Talking Brand and Entrepreneur TWISTS with Steve Blank
Julie Cottineau, founder of BrandTwist and BrandSchoolOnline.com and author of TWIST: How Fresh Perspectives Build Breakthrough Brands, talks branding and entrepreneurship TWISTS with Steve Blank on The Wharton School's...
A Tiffany’s Twist With FARE Halloween Pumpkins
Nonprofits and small businesses have big challenges getting brand attention. An innovative TWIST can go a long way toward getting your brand recognized and...
How to Create Brand Ambassadors
“Launching A Business Is Essentially An Adventure In Problem-Solving”. Richard Branson
Great brands change people’s lives. They make it easier to get things done, open...
Branding Twists from Julie Cottineau on KGO Radio with DreX
Julie Cottineau, BrandTwist and BrandSchoolOnline.com founder, former VP of Brand for Virgin and author of "TWIST: How Fresh Perspectives Build Breakthrough Brands", on KGO...
This Valentine’s Day, Show Your Love with a Twist
Tired of the same old gifts for Valentine's Day? If you're stuck in the typical roses, perfume, and boxed chocolates rut, never fear…we've uncovered...