Small Business Brand TWISTS – Dr. Tim Aquatics
Dr. Tim runs an aquarium supply company and has an impressive list of professional credentials including a Ph.D. in ecology, evolution and marine biology....
A TWIST On Graduation Gifts
It’s graduation season! That means that some will be sending off their children to college, some will be going to college, and the rest...
Small Business TWISTS – Rey Insurance Agency
Brand School Alumni, Linda Rey, has a family-owned insurance agency that celebrates its roots in the community. This includes a unique TWIST of sending...
Performance Wear with a Laid Back TWIST
Everyone knows how important exercising is to living a healthy lifestyle- but honestly many of us would rather sit on the couch with a...
A Sipping Selfie TWIST
Selfies are how Millennials share their lives - and normally this is a “commercial free” zone – but how can brands add just the...
A Tasty Tiffany Eye-Worthy TWIST
Tech-savvy Generation Z’s and Millennials’ use social media to communicate and spread the word about what excites them, what they enjoy and brands they...
Heels with an Adaptable TWIST
Transitioning from daytime casual to nighttime dress often means carting around a second pair of shoes or leaving and extra pair at the office...
Home Grown Cocktails with a TWIST
Enjoying a cocktail is nothing new. Neither is having an herb garden. But TWIST them together and you get Grow Cocktails, an innovative addition...
Elder Care with a TWIST
Families with elderly relatives who need constant caregiving have few options when it comes to long-term housing. Assisted living and nursing homes can be expensive and...
Talking Brand and Entrepreneur TWISTS with Steve Blank
Julie Cottineau, founder of BrandTwist and BrandSchoolOnline.com and author of TWIST: How Fresh Perspectives Build Breakthrough Brands, talks branding and entrepreneurship TWISTS with Steve Blank on The Wharton School's...