Communication

This post, How Not to Dress for Success, is another in our series providing insight and action steps for those seeking a career in...

Branding is often complicated. But it doesn’t always need to be. Sometimes the simpler the message, the more it breaks through. I participated in an interesting Webinar...

Stuck in an innovation rut? Here’s a technique that will help get those creative juices flowing again. Give yourself this task: “What idea could I come up...

Finding the balance between your business' visual and verbal communication is essential to presenting a solid brand identity and building consumer comfort and loyalty....

It's my final tip in the 13 Tips for Stronger Branding blog series! On behalf of BrandTwist, thank you so much for reading through the...

In my brand consulting practice at BrandTwist I’ve been fortunate to work with a variety of coaches as clients: Life Coaches, Business Coaches, Distance...

Video is not just for big brands on the Superbowl. Even so-called "mundane" communciation can be spiced up with a little clever (and inexpensive) video play. Here's...

Does social media matter? Check out this video. Is this accurate or overstated? What's your twist?

My 12 year old daughter came home a few days ago from school with a very important topic she wanted to discuss…. Friends? Boys? Teachers...

I am not heavily into politics. But, like the rest of America, I couldn't help watching the whole health care debate and vote this weekend. At...