“You Know Everybody! A Career Girl’s Guide to Building a Network...

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I'm thrilled to be featured in Marcy Twete's new book, You Know Everybody! A Career Girl's Guide to Building a Network That Works. Each week this summer...

Advertising Week 2009- Sept 21-25

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Advertising week #adwk 2009 is off to a strong start. I saw some interesting speakers today. Jezz Frampton, CEO of Interbrand introduced a panel moderated by...

Unisource Inaugural Strategic Branding Conference: Hotel, Lodging, Hospitality

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I was honored to be among the presenters at the inaugural Unisource Strategic Branding Conference along side Dr. Chekitan S. Dev, Cornell University School...

All Your Burning Brand Questions – Answered!

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Sometimes the terms "brand" and "branding" can feel a bit vague or even overwhelming, particularly for those beginning a business, embarking on the entrepreneur...

The Brand of YOU

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"I'M NOT A BUSINESSMAN/I'M A BUSINESS, MAN!" - Jay-Z Jay-Z got it right. That's what personal branding is all about. It's not only your commercial brand that...

Connecting: How to Build an Unforgettable Brand

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BrandTwist Founder & CEO and former V.P. of Brand for Virgin, Julie Cottineau, shares her entrepreneurial story and talks about personal branding, innovation, and...

The Ying and Yang of Powerful Brand Stories – Free Webinar...

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Finding the balance between your business' visual and verbal communication is essential to presenting a solid brand identity and building consumer comfort and loyalty....

Womancon: Get Inspired, Grow Your business

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For more tips on business and branding and to learn more about WomanCon, check out my guest blog post for the womancon blog, "Brand: An Entrepreneur's...

Branding: An Entrepreneur’s Secret Weapon, smallbizdaily

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Recently I had the pleasure of being interviewed about entrepreneurship and business branding by author, columnist and online talk show host Jane Applegate for her column...

How to Build an Innovative Brand – MENG

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I was so pleased to have been invited to present "How To Build an Innovative Brand" to the NJ Chapter of MENG (Marketing Executives Networking Group). This...