BrandTwist’s Julie Cottineau on HispanicMPR.com

In this interview for the Hispanic Marketing & Public Relations website host Elena del Valle discusses how you can TWIST to build a power brand with...

How Twists Grow Business

This is a replay of Julie Cottineau's webinar presented to UPenn students and alumni on how to use branding to grow business. A lively...

A Sipping Selfie TWIST

 Selfies are how Millennials share their lives - and normally this is a “commercial free” zone – but how can brands add just the...

A Tasty Tiffany Eye-Worthy TWIST

Tech-savvy Generation Z’s and Millennials’ use social media to communicate and spread the word about what excites them, what they enjoy and brands they...

Home Grown Cocktails with a TWIST

Enjoying a cocktail is nothing new. Neither is having an herb garden. But TWIST them together and you get Grow Cocktails, an innovative addition...

A TWIST On Personal Shopping

Shopping can be a frustrating and draining experience: sifting through racks and racks of clothes and accessories, and once we get home and try...

Packaging With a Loving TWIST

Yogurt is centuries old... and it's received every spin imaginable to make it more user-friendly and accessible from individual serving sizes to flavors and...

Opera With A More Approachable TWIST

Opera is an elite art form, with high ticket prices only available to a select few. Right? Wrong! The Metropolitan Opera continues its 10-year tradition...

A Museum With a Take Me Home TWIST

What’s the cardinal rule at any museum? Don’t touch the artwork! Now the Jewish Museum's "Take Me (I'm Yours) exhibit TWISTS this convention by engaging visitors as...

Trader Joe’s Caring With a Twist

When we are feeling down or under the weather, we all need some comfort. We love Trader Joe's packaging TWIST. They use the tissue box...

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