Mirror, Miror with a Twist

Retailers continue to innovate to deliver a more satisfying shopping experience with online shopping, mobile apps and free shipping and returns, but no one...
Branding tips for nonprofits

3 Ways to Strengthen Your Nonprofit Brand with a TWIST

I spend a lot of time talking about branding in the for-profit space, but a powerful and clearly defined brand is a critical asset...

Focus On Usefulness, Not Innovation

This post is part of our series, “Thirteen Tips For Better Branding.” See the rest of the series HERE. Here we go, folks, with another post...

Twist Personal and Business – Quick Twist Video #9

  . . . . . . . . . . . Keeping it real makes you and your brand more relatable. Julie Cottineau, BrandTwist and...

The Power of Tween Influencers

My 12 year old daughter came home a few days ago from school with a very important topic she wanted to discuss…. Friends? Boys? Teachers...

CNN’s Passion to Portfolio with BrandTwist’s Julie Cottineau

  So excited and grateful that CNN International has covered BrandTwist in this Passion to Portfolio piece.  Comments and inquiries from around the world have...

Breaking Up (Shouldn’t Be) Hard to Do

A friend of mine is trying to get out of a relationship, and it’s proving quite difficult.In this case the relationship is with her...

5 Ways a Strong Brand Can Ignite your Small Business

Over the 5 years I worked for Virgin in the U.S. development office, I met some amazing entrepreneurs and small business owners. These folks, I’m...

Entice Your Customers with a Color Twist

In a fast-paced, fast-food world, finding that one little TWIST to make your product stand out is pivotal to gaining attention and building brand...

Stand Out in a Bag Full of SWAG

Creative twists on how to make SWAG unique and our business get noticed. This entry, Stand Out in a Bag Full of SWAG, from...

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