Necessity is the Mother of Brand Invention
“Necessity is the mother of invention.” That expression is as true today as it was when Plato first wrote it, circa 450 BC.
Here is...
Find the Perfect Match for Your Brand
There's not a lot new about online dating. Or is there? HowAboutWe added a fresh, unexpected twist to their dating service by coming at things...
Build Your Business On Vacation
A Business Building Vacation sounds like an oxymoron, right?
Wrong. You can actually take advantage of some "down time" to come back with fresh ideas...
Grow your Business by Changing the Scenery
Most of us are creatures are habit. We've got a systematic way we go about our day: wake up, brew coffee, go to the office,...
Twist Personal and Business – Quick Twist Video #9
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Keeping it real makes you and your brand more relatable. Julie Cottineau, BrandTwist and...
Engage in the Conversation
This post is part of our series, "Thirteen Tips For Stronger Branding." See the rest of the series HERE.
en·gage
v. en·gaged, en·gag·ing, en·gag·es
1. To involve oneself or become occupied;...
Fear of the Idea
Does this ever happen to you?
You (or someone in your organization) comes up with a new idea, and after an initial stage of euphoria...
Finding the Path to Products That Twist
Every entrepreneur has their “Ah ha!” moment when they realize what they want to create – and often it is not what they would...
3 Opportunities to Move Your Business Forward
The New Year is a great time to act on your business resolutions, and to help, we're excited to share with you these upcoming...
What’s Your Brand Theme Song?
Every detail plays a part in starting a business – you need the vision, the plan, the team, the perspective, and the ability to...