Pokemon GO: Gaming With a TWIST
Next time you see a group of teenagers glued to their phones in public, do not assume they are on Instagram or Snapchat. Rather,...
Twisting Personal Branding: Tone, Twitter and Trouble
Though your business’s semblance is essential to your success, don’t forget to pay attention to how you present yourself. Your personal brand shows the public...
Twist Your Brand – Grow Your Business. Branding with Julie Cottineau
TWIST Your Brand - Grow Your Business from Julie Cottineau on Vimeo.
BrandTwist and BrandSchoolOnline.com Founder & CEO, former VP of Brand for Richard Branson's Virgin, author...
You Don’t Need a Social Media Strategy
I am speaking this morning at the IABC Social Media Conference.
The topic of my presentation is “Leveraging Social Media to Build Brand”.
Here’s my overall...
A Sipping Selfie TWIST
Selfies are how Millennials share their lives - and normally this is a “commercial free” zone – but how can brands add just the...
Six Pixels of Separation
A few weeks ago I attended a presentation by Mitch Joel @mitchjoel in advance of his book launch for "Six Pixels of Separation".A few...
Twisting Book Trailers to Boost Any Business
Book trailers bring big business. These video spots don’t stand out for their star-power alone, but for their formal inventiveness and willingness to take risks...
A Tasty Tiffany Eye-Worthy TWIST
Tech-savvy Generation Z’s and Millennials’ use social media to communicate and spread the word about what excites them, what they enjoy and brands they...
See Clearer With a Twist
Martin Luther King, Jr. said, "Life's most persistent and urgent question is, 'What are you doing for others?'”
Today, technology is radically changing how we...
Steal This Chair, Please…The Results.
A few weeks ago I wrote Steal this Chair, Please about an experiment by Blu Dot design and their agency Mono to see if...