Branding Lessons From Summer Camp

To see more of our articles for  Women Business Owners Today (WBOT) click HERE. There is something magical about summer. Splashing in the lake during the...

Performance Wear with a Laid Back TWIST

Everyone knows how important exercising is to living a healthy lifestyle- but honestly many of us would rather sit on the couch with a...

This Holiday, Go on a Brand Safari!

Here's a way to make tedious holiday shopping a bit more palatable. While your trudging around the malls and stores this holiday season,  don't look it...

Do Blondes Have More Fun? Starbucks Thinks So

I recently came across this new Blonde coffee variety from Starbucks and I think it’s a great example of a name that’s descriptive without...

First Impressions Matter

A few weeks ago, I wrote a post about the receptionist being the most important person in a company. Even more important than the...

Connecting: How to Build an Unforgettable Brand

BrandTwist Founder & CEO and former V.P. of Brand for Virgin, Julie Cottineau, shares her entrepreneurial story and talks about personal branding, innovation, and...

March Madness – Instant Replay

This webinar series replay offer has expired. Sign up to receive our email to stay up-to-date on more  free webinars, replays and additional tools...

The real “owner” of your brand – is your target

Brands are  relationships. And like romantic relationships, they are only healthy when you are in one with someone who really values what you have...

Cultivate Your Personal Brand to Land That Job

This post, Cultivate Your Personal Brand to Land That Job, is another in our series providing insight and action steps for those seeking a...

The Ying and Yang of Powerful Brand Stories – Free Webinar...

Finding the balance between your business' visual and verbal communication is essential to presenting a solid brand identity and building consumer comfort and loyalty....

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