5 Creative Gifts that Won’t Break the Bank

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Holidays, and especially holiday gift giving, can be extremely taxing. But this year why not take a step back and create something special? Save the physically...

Six Brand-tastic Ideas for Father’s Day

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It can be challenging to come up with a gift idea that will be an exciting, original home run  for dad on Father's Day....

How to Create Brand Ambassadors

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“Launching A Business Is Essentially An Adventure In Problem-Solving”. Richard Branson Great brands change people’s lives. They make it easier to get things done, open...

Celebrate Earth Day with a TWIST

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In recent years, there's been a strong push towards a more eco-friendly and sustainable lifestyle. There's also been a lot of "green" noise, and...

5 Ways to TWIST Your Valentine’s Day

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Valentine’s Day is quickly approaching, and though restrictions for nights out on the town shift a lot these days, your love has remained constant....

DadPreneurs Innovate with a TWIST

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They say being a parent is the toughest job of all. This Father's Day, we're checking out some inspiring dads who TWIST parenting and...

Inspiring TWISTS for Black History Month

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In honor of Black History Month, I had the honor of sitting down with two Brand School Alumni, Terry Gibralter, the founder of...

Wonderful Women Who TWIST

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March is Women’s History Month, which means I had an excuse to reach out to some incredible women whom I’ve had the privilege of...

TWIST Your Elevator Pitch to Stand Out

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I finally established my full-time career coaching practice but my “elevator pitch” was far from stellar. There were dozens of other coaches saturating the...

Fool Around with Your Brand This April Fools’ Day

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We take branding seriously, but sometimes you need to have some fun. With April Fools’ Day coming up, it’s a great opportunity for your brand to join the conversation and give your target something to talk (and laugh) about.