Fail Harder

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 This post is part of our series, “Thirteen Tips For Stronger Branding.” See the rest of the series HERE. TIP #6: FAIL HARDER If you take nothing...

Talking Brand and Entrepreneur TWISTS with Steve Blank

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Julie Cottineau, founder of BrandTwist and BrandSchoolOnline.com and author of TWIST: How Fresh Perspectives Build Breakthrough Brands, talks branding and entrepreneurship TWISTS with Steve Blank on The Wharton School's...

A Great Brand is a Story Well Told

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One Woman Wines. I knew there was something different and special about this brand the moment I saw the sign from the Highway. I was biking...

Jai Ho!

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In case you missed the academy awards in January, Slum Dog Millionaire swept the little golden guys including an Oscar for best song with...

Build Your Business On Vacation

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A Business Building Vacation sounds like an oxymoron, right? Wrong. You can actually take advantage of some "down time" to come back with fresh ideas...

Transforming Dolls With a Twist

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Transforming discarded hyper-sexualized dolls into something more down-to-earth started as a hobby and has become a viral sensation. After being laid off from her...