Innovative Connecting at 35,000 Feet

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Since commercial airlines became popular in the 50’s nothing much has changed. Unless you are on a luxury jet, most of us sit like...

Engage Your Target With a Gaming Twist

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Game-playing is here to stay, ask any millennial. Games are engaging and can help get your brand message across while entertaining your target.  Gabe...

Twisting With Your Ex

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What do you get when you take an online dating site and TWIST it with Mercedes Benz Certified Pre-Owned vehicles?  People who would love...

4 Unconventional Ways to Build Buzz Around Your Brand

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With everyone sharing, tweeting and updating as much as they can, how can your business stand out? How can you draw your customer in...

Keep Your Eye on the Customer and Brand Like Warby Parker

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Warby Parker, is a brand with its eyes on its customers' needs. It has grown in just 4 years from an e-commerce-only business to...

Avoid Making the Top 5 Branding Mistakes – #BrandingHangout Replay

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Recently BrandTwist Founder & CEO Julie Cottineau joined Terry Byford, Director, Corporate Counsel at Getty Images and iStock's Sarah Lochting in a live, Google Branding...

Fast Food Wrapped Up In a Twist

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Chipotle is not your stereotypical fast food restaurant chain. After experiencing Chipotle one time, you will forever be done with the regret that often...

Five Brand-Marvelous Ideas for Mother’s Day

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It can be challenging to come up with a gift idea that is thoughtful, meaningful, fun and unique for mom on Mother's Day. We're...

Twisting Book Trailers to Boost Any Business

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Book trailers bring big business. These video spots don’t stand out for their star-power alone, but for their formal inventiveness and willingness to take risks...

A New Twist to Solve the Old Problem of Wet, Ruined...

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Solving a personal problem can lead to powerful innovation. Tired of winter snow and slush ruining your boots?  Cassandra Droogan, Founder & President, PYSIS...